Pollster · Works for one party

American Viewpoint

Research draft
Polls since 2024
1
Latest poll ended
July 12, 2026
Record vs. results, relative
R+2.6

Polls from the VoteHub polling API, used under CC BY 4.0. Each result links to the pollster's or sponsor's own release. Imported once a day; a poll VoteHub later changes keeps its earlier version on record here.

§1About

Drafted by AI from the public sources cited. Each sentence links to its source.

American Viewpoint describes itself on its website as one of the leading Republican polling firms in the country, doing political and corporate polling along with healthcare and membership research.1 Its homepage says Linda DiVall founded it in 1985 and names Randall Gutermuth as president and CEO; its team page lists DiVall as executive chairman and says Gutermuth joined the firm in 2001.1,2 Its homepage says it has served on the polling team of nearly every Republican presidential nominee since Ronald Reagan, and its clients page lists corporate and association clients such as Altria, Pfizer, AARP and the National Association of Realtors alongside Republican campaigns and committees.1,3

Kind
Works for one party1
Founded
19851

§2Who it works with

Why this matters: Owners, news partners and the firms behind a poll's interviews shape what gets asked, how, and what gets published.

Founded by

  • Linda DiVall (1985). Its homepage says Linda DiVall founded American Viewpoint in 1985.1,2

Led by

  • Randall Gutermuth. Its homepage and team page name Randall Gutermuth as president and CEO.1,2
  • Linda DiVall. Its team page lists Linda DiVall as executive chairman.2

Published with

Names its polls have been published under, alongside other pollsters or news outlets.

  • Greenberg Quinlan Rosner/American Viewpoint: GQR

Who paid for its polls

Sponsors named on its polls, most polls first4. A party-aligned flag is VoteHub's, per poll.
SponsorPollsBetweenFlagged party-aligned
California First Fund1July 12, 2026Republican-aligned sponsor (1)

§3Whom it works for

Why this matters: A firm that also works for one party's campaigns can still publish accurate polls, but readers deserve to know.

Works for Republican candidates or groups. Its homepage calls it one of the leading Republican polling firms, and the party committees and legislative caucuses on its clients page whose party is named are all Republican, with no Democratic clients named; this rests on its own description and the clients it names.1,3

  • Republican National Committee. Its clients page lists the RNC, and its team page says DiVall and Gutermuth have worked for it.2,3
  • National Republican Congressional Committee. Its clients page lists the NRCC and its independent expenditure unit.3
  • National Republican Senatorial Committee. Its clients page lists the NRSC and its independent expenditure unit.3
  • Republican Governors Association. Its clients page lists the Republican Governors Association independent expenditure unit, and its team page says DiVall and Gutermuth have worked for the RGA.2,3
  • Romney-Ryan 2012 (2012–2012). Its clients page lists the Romney-Ryan 2012 presidential campaign, along with Bush-Cheney 2004 and McCain-Palin 2008.3

Of its 1 poll listed since the 2024 election, VoteHub flags 0 as paid for by a Democratic-aligned sponsor and 1 by a Republican-aligned sponsor4.

Federal campaigns and committees that paid it

From 2023 through 2026, 19 federal committees reported paying American Viewpoint $2,105,763 for polling, surveys or research5,6,7,8. By the party each committee reports to the FEC: 0 Democratic, 8 Republican, and 11 none (most PACs and super PACs report none).

The largest payers, by amount paid for polling, surveys or research. Only federal committees report to the FEC; state and local campaigns, work paid through another consultant, and polling billed as consulting are not here. Matched by the payee name on the filing: AMERICAN VIEWPOINT; AMERICAN VIEWPOINT INC; AMERICAN VIEWPOINT INC.; AMERICAN VIEWPOINT, INC..
CommitteeKindParty it reportsPaid for pollingBetween
SLF PACSuper PACNone reported$667,613April 18, 2024 – April 30, 2026
NRCCParty committeeRepublican$300,700January 31, 2024 – September 18, 2026
AMERICAN PATRIOTS PACSuper PACNone reported$176,900May 17, 2024 – September 11, 2024
JEFF HURD FOR CONGRESSHouse campaignRepublican$153,300April 12, 2024 – May 29, 2026
FEENSTRA FOR CONGRESSHouse campaignRepublican$145,850July 11, 2023 – May 28, 2024
ARIZONA GRASSROOTS ACTION PACSuper PACNone reported$81,900January 30, 2023
MARGARITA WILKINSON FOR CONGRESS 2024House campaignRepublican$76,650January 19, 2024 – February 22, 2024
MISSOURI CONSERVATIVES FOR CONGRESS PACSuper PACNone reported$69,600August 7, 2024
MICHELLE STEEL FOR CONGRESSHouse campaignRepublican$69,350August 19, 2024 – October 26, 2024
HEARTLAND RESURGENCESuper PACNone reported$59,800November 20, 2024 – March 2, 2026
CENTRAL VALLEY VALUES PACSuper PACNone reported$51,300February 29, 2024
KEVIN MCCARTHY FOR CONGRESSHouse campaignRepublican$47,300June 26, 2023

§4Record against results

Why this matters: The one test that doesn't depend on other polls: how close a firm's final polls came to what voters did.

From FiveThirtyEight's final public data9,10: general-election polls between a Democrat and a Republican in the last three weeks before each election, compared with the certified result. FiveThirtyEight rated each name polls were published under separately. Across all 8,957 such polls, the average miss was D+0.7, so the relative figure takes out the misses every pollster shared that year.

Error is the poll's D−R margin minus the result's; D+ means it showed Democrats doing better than they did.
Published asPollsElectionsAverage missRelative to other pollsTypical size of miss538's last rating
American Viewpoint82000–2018R+3.6R+2.64.2 pts1.2 of 3 · 1% partisan work
Greenberg Quinlan Rosner/American Viewpoint62010–2016R+4.3D+1.04.4 ptsNot graded (inactive)

ABC News closed FiveThirtyEight in March 2025; its data stops at the 2022 elections. 2026 results will be added once states certify them.

§5Its polls

The 1 polls of its we list, newest first.
In the fieldQuestionResultWithPaid for bySample
July 8–July 12, 2026U.S. House · 2026 CA-40Ken Calvert 33 · Young Kim 32California First FundRepublican-aligned sponsor400 LV

§6What we looked for and didn't find

  • Its website gives no street address or city, only a 703 area code phone number.
  • No ownership information was found beyond its founder and current leaders.
  • No standing news partner was found.
  • No fieldwork or panel vendor is named.
  • The Young Kim campaign page given as the sample release describes a super PAC polling memo without naming the pollster or the California First Fund, so that poll's sponsor link was not confirmed.
  • Its clients page also lists Republican-aligned super PACs and groups such as the Congressional Leadership Fund and Senate Leadership Fund; these were not recorded as party clients.
  • Searches found no AAPOR statement, court ruling, regulator action, aggregator statement about excluding or reweighting its polls, or retraction.